Oliver ManinBetter MarketingRitualizing Your Product Will Make It Stand Out From the RestGuinness’ surge and settle method is marketing genius. Here’s how to apply it to your product.6 min read·Dec 9, 2020--2--2
Oliver ManinBetter MarketingThe 4 Principles Needed to Make a Cult HitRead on if you’re shivering with anticipation8 min read·Nov 30, 2020--2--2
Oliver ManHow To Drink Like A Bartender.These 5 drinks will guarantee a friend behind the bar.4 min read·Nov 23, 2020----
Oliver ManinBetter MarketingHow White Claw and Hard Seltzers Outran Their Competition and the Pandemic7 reasons why the claw is the law7 min read·Nov 19, 2020----
Oliver ManinBetter MarketingDeadpool Drinks Aviation Gin and Now So Does Everyone ElseHow Ryan Reynolds swept away tradition and adapted Deadpool marketing to the booze industry7 min read·Nov 13, 2020--1--1
Oliver ManLet All The Children BoogieNightlife is dying. We need to save it.3 min read·Oct 28, 2020----
Oliver ManThere’s A Stereotype In My Soup, Waiter.Understanding the far, insidious reach of stereotypes.6 min read·Sep 10, 2020----
Oliver ManHow Not To Get Served At A Bar, Ranked.The 6 types of people guaranteed to ruin your night.5 min read·Aug 21, 2020----
Oliver ManThe Case for Drinking.We need to rethink, rework and rebuild our relationship with alcohol.5 min read·Aug 16, 2020----